Stillman School of Business


Interested in participating in the sport industry without the workout regimen of a professional athlete? Look no further than the Stillman School of Business and its sport management concentration. The Center for Sport Management will prepare you for an exciting career in the $350 billion sport industry. Learn how to deal with financial, strategic and marketing issues that arise in everyday business, and take advantage of Seton Hall’s proximity to New York City: We’re only 14 miles from the heart of the sport industry.

Students in the program earn a Bachelor of Science in Business Administration with a sport management concentration. Dynamic faculty and guest speakers augment the curriculum, which builds on such sport-related management skill as:

  • contract negotiation;
  • collective bargaining;
  • sport marketing;
  • advertising; and
  • sponsorship strategies.

Elective courses offer you training in facilities management, international sport management and applications of information technology in sport management among others.

This 120-credit program exposes you to all facets of the sport business, including:

  • sport sponsorship relationships;
  • team and league equity issues;
  • player management labor relations; and
  • ethical dilemmas in professional and amateur athletics.

Because hands-on learning is a hallmark of a Seton Hall education, you’ll get a practical education outside the classroom through an internship. Because of its metropolitan location, the Center for Sport Management offers more internship opportunities than any other sport management program in the country.

After graduation, you’ll be well-prepared for positions in professional and intercollegiate athletics and the industries that serve them. We have graduates working in many prestigious sport organizations, including:

Check out the program’s degree requirements and pursue your dream job.

Contact Us:
Chair: Ann Mayo, Ph.D.
Center for Sport Management
Jubilee Hall
Hall University, Stillman School of Business
400 South Orange Avenue

South Orange
, NJ 07079

Telephone: (973) 761-9707

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